A factor that comes to play an important role in choosing the right type of home security solution is often the expense involved in implementing a system. It must be said that there is a marketing aspect in the choice of a home security system that at times overrides the actual requirement of a particular situation.
How the Marketing of Systems Play a Role in the Choice of a Security Solution
When someone builds a home or when he is in the process of setting up home, the security of the living quarters is one of the prime concerns. No matter how secure a neighborhood that a person decides to locate his home in, it is customary to install a rudimentary system to monitor and render such homes as secure as could be done in the circumstances.
The typical home security marketing person would try to impress a homeowner to use a system that would provide the most secure possible atmosphere to his family and belongings. The thumb rule being to spend a certain percentage of the value of the home in putting up a proper home security system that would take care of the immediate need as well any future developments that might come up in the field.
Now the marketing part to all this. The aim of an effective marketing executive would be to have the customer spend as much money as he possibly could and still keep feeling that a bit more could be done; but for the moment this is just necessary. Thus we are left with a situation that no matter how expensive a security system is implemented the need is never met in full.
Most marketing personal have a remuneration package that directly depends on the direct sales that he notches up. This only gives rise to a situation that there would always be an over sell no matter how seasoned the buyer is in the market.
Making the Right Decisions
In the final reckoning, it must be said that it is always the customers’ money that is being spent no matter how expensive or how cheap a system happens to be. Thus the better of customers would be clever to realize the tight situations that often smart marketing folks tend to put people into and get to recognize the early signs that he is being corralled into something.
The best situation could be that the customer is provided the most optimum of protection by the system being used. For this to occur, the active role or involvement of those that are directly involved in a home must be had. Promoters of certain products must be seen as that just promoters and not get carried away by their pitch.
There are occasions when some insurers would insist on certain systems being implemented when insuring premises. Here too judicious mix of items can bring about the most suitable security solution to any need; no matter how big or how small the situation might turn out to be.
Tags: home safety, home security, safety, security solutions
